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[主观题]

Passage Two:Questions 26 to 30 are based on the following passage.The rise of multinationa

l corporations (跨国公司), global marketing, new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR.

Surprisingly, since modern PR was largely an American invention, the U.S. leadership in public relations is being threatened by PR efforts in other countries. Ten years ago, for example, the world’s top five public relations agencies were American-owned. In 1991, only one was. The British in particular are becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their corporate (公司的) planning activities, compared to about one-third of U.S. companies. It may not be long before London replaces New York as the capital of PR.

Why is America lagging behind in the global PR race? First, Americans as a whole tend to be fairly provincial and take more of an interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, Americans lag behind their European and Asian counterparts (相对应的人) in knowing a second language. Less than 5 percent of Burson—Marshall’s U.S. employees know two languages. Ogilvy and Mather has about the same percentage. Conversely, some European firms have half or more of their employees fluent in a second language. Finally, people involved in PR abroad tend to keep a closer eye on international affairs. In the financial PR area, for instance, most Americans read the Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, publications not often read in this country.

Perhaps the PR industry might take a lesson from Ted Turner of CNN (Cable News Network). Turner recently announced that the word “foreign” would no longer be used on CNN news broadcasts. According to Turner, global communications have made the nations of the world so interdependent that there is no longer any such things as foreign.

第26题:According to the passage, U.S. leadership in public relations is being threatened because of ________.

A) an unparalleled increase in the number of public relations companies

B) shrinking cultural differences and new communications technologies

C) the decreasing number of multinational corporations in the U.S.

D) increased efforts of other countries in public relations

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更多“Passage Two:Questions 26 to 30 are based on the following passage.The rise of multinationa”相关的问题

第1题

Which of the following most appropriately describes the author's logic of writing this pas
sage?

A.Analyze an issue and in the end draw a conclusion.

B.Present and analyze an opinion and then argue against it.

C.Compare two different opinions and prove one of them is right.

D.Present a question, analyze it and make efforts to answer it, and in the end leave the question unanswered.

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第2题

Section B Directions: In this section, you will hear two passages. At the end of each p
assage, you will hear three or four questions. Both the passage and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A), B), C) and D). Then mark the corresponding letter on Answer Sheet 1 with a single line through the centre. Questions 9 to 12 are based on the passage you have just heard. 9.

A. The stump of a giant tree.

B.A huge piece of rock.

C. The peak of a mountain.

D.A tall chimney.

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第3题

Passage Two Question 62 to 66 are based on the following passage. Someday a siranger wil

Passage Two

Question 62 to 66 are based on the following passage.

Someday a siranger will read your e-mail without your permission or scan the Website you've visited,Or perhaps someone will casually glance through your credit card purchases or cell phonebills to find out your shopping preferences or calling habits.

In fact, it's likely some of these things have already happened to you. Who would watch you without your permission? It might be a spouse, a girl friend, a marketing company, a boss, a cop or a criminal. Whoever it is, they will see you in a way you never intended to be seen - the 21st century equivalent of being caught naked.

Psychologists tell us boundaries are healthy, that it's important to reveal yourself to friends, family and lovers in stages, at appropriate times. But few boundaries remain. The digital bread crumbs(碎屑) you leave everywhere make it easy for strangers to reconstruct who you are, where you are and what you like. In some cases, a simple Google search can reveal what you think. Like it or not, increasingly we live in a world where you simply cannot keep a secret.

The key question is: Does that matter?

For many Americans, the answer apparently is "no."

When opinion polls ask Americans about privacy, most say they are concerned about losing it. A survey found an overwhelming pessimism about privacy, with 60 percent of respondents saying they feel their privacy is "slipping away, and that bothers me."

But people say one thing and do another. Only a tiny fraction of Americans change any behaviors in an effort to preserve their privacy. Few people turn down a discount at tollbooths(收费站) to avoid using the EZ-Pass system that can track automobile movements. And few turn down supermarket loyalty cards. Privacy economist A lessandro Acauisti has run a series of tests that reveal people will surrender personal information like Socail Security numbers just to get their hands on a pitiful 50-cents-off coupon(优惠卷)。

But privacy does matter - at least sometimes. It's like health: When you have it, you don't notice it. Only when it's gone do you wish you'd done more to protect it.

62. What does the author mean by saying "the 21st century equivalent of being caught naked" (Lines 3-4,Para.2)?

A) People's personal information is easily accessed without their knowledge.

B) In the 21st century people try every means to look into others' secrets.

C) People tend to be more frank with each other in the information age.

D) Criminals are easily caught on the spot with advanced technology.

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第4题

Almost every English language examination paper contains a question on writing a precis, o
r summary, as it is sometimes called.

There are two reasons for this. First, examiners recognize that the ability to reduce a passage to about one—fourth or even less of its original length without leaving out the important points is very useful in many professions. Perhaps the man who does this more than anyone else is the newspaper reporter, who listens to long speeches and then reduces them into a few paragraphs before they are printed. Government officials, businessmen, lawyers, radio editors and the police, to mention a few, often find it necessary to summarize a report so that someone with little time on hand can quickly get what he needs without having to read a lengthy piece.

There is a second important reason for developing this skill: it is an excellent mental exercise. It trains and tests your ability to understand the real meaning of a passage, to follow an argument and to separate the important from the unimportant. It is very easy to read a passage and then think that you understand it; writing a precis will soon show whether you really do understand it or not. It will also test your own vocabulary and command of language when you try to reproduce the writer's ideas in your own words.

Very closely connected with this skill is the ability to pick out certain points and ignore others, when we are asked to do so. In this case, it does not mean that the points left out are less important but that for some reason they are not required.

The passage is mainly about______.

A.how to make an examination paper

B.the reasons for writing a precis

C.how to improve your writing skills

D.the people who write precis

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第5题

Passage Two Question 26 to 30 are based on the following passage. In communities north o

Passage Two

Question 26 to 30 are based on the following passage.

In communities north of Denver, residents are pitching in to help teachersand administrators as the Vrain school District tries to solve a $13.8 million budget shortage blamed on mismanagement. ”We’re worried about our teachers and principals, and we really don’t want to lose them because of this,” one parent sail. “If we can help ease their financial burden, we will. ”

Teachers are grateful, but know it may be years before the district is solvent(有综合能力的). They feel really good about the parent support, but they realize it’s impossible for then to solve this problem.

The 22,000-student district discovered the shortage last month. “It’s extraordinary. Nobody would have imagined something happening like this at this level,” said State Treasurer Mike Coffman.

Coffman and district officials last week agreed on a state emergency plan freeing yp a $9.8 million loan that enabled the payroll(工资单) to be met for 2,700 teachers and staff in time for the holidays.

District officials also took $1.7 million from student-activity accounts its 38schools.

At Coffman’s request, the District Attorney has begun investigating the district’s finances. Coffman says he wants to know whether district officials hid the budget shortage until after the November election., when voters approved a $212 million bond issue for schools.

In Frederick, students’ parents are buying classroom supplies and offering to pay for groceries and utilities to keep first-year teachers and principals in their jobs.

Some $36,000 has been raised in donations from Safeway. A Chevrolet dealership donated $10,000 and forgave the district’s $10,750 bill for renting the driver educating cars. IBM contributed 4,500 packs of paper.

“We employ thousands of people in this community,” said Mitch Carson, a hospital chief executive, who helped raise funds. “We have children in the school, and we see how they could be affected.”

At Creek High School, three students started a website that displays newspaper articles, district information and an email forum(论坛)。 “Rumors about what’s happening to the district are moving at lighting speed,” said a student. “We wanted to know the truth, and spread that around instead.”

第26题:What has happened to the Vrain School District?

A.A huge financial problem has arisen

B.Many schools there are mismanaged

C.Lots of teachers in the district are planning to quit

D.Many administrative personnel have been laid off

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第6题

听力原文:A critical factor that plays a part in people's susceptibility to colds is age. T
he University of the Michigan School of Public Health has done a study that revealed some general rules for the public. It says that infants are the most cold-ridden group. On an average, infants will catch more than six colds during their early years. Besides, boys have more colds than girls when they are under the age of three. When they grow older than three years old, it is easier for girls to catch cold than the boys. Girls might catch three colds, while boys catch two on average.

Generally speaking, the incidents of colds continue to decline while people are growing older. Elderly people who are in good health have as few as one or two colds every year. One exception is found among people in their twenties, especially women, who show a rise in cold infections. This is because people in this age group are most likely to have young babies. Adults who delay having children until their 30s and 40s experience the same sudden increase in cold infections.

The study also found that economics plays an important role. As income increases, the frequency at which colds are reported in the family decreases. Families with the lowest income suffer about a third more colds than families at the upper end. Lower income generally forces people to live in more limited space than those occupied by rich people, and crowding will increase the possibility of cold infections.

Question :According to the passage,what is an important factor influencing people's susceptibility to cold?

(30)

A.Work.

B.Food.

C.Social status.

D.Age.

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第7题

听力原文:Book reports may be required by teachers who want to know whether their students
have read the books assigned and how well they understand those books. If they are not required, students may as well write one or two for themselves, for writing book reports helps students to improve their reading comprehension and their ability to analyze and evaluate books. Moreover, it is very good writing practice.

Generally speaking, a book report consists of the following three main parts: information about the author and his times, a summary of the book, and comments on it.

A brief account of the author's life should be given together with a description of his times. The latter should include the circumstances that led to the writing of the book under discussion and the historical and social background related to the content of the book.

As has been mentioned in the previous section, a summary should be self-contained, clear, and easy to understand. Above all, it should be objective. Comments on and criticisms of the book should not be mixed with the summary; they can be left to the third part.

Comments on the evaluation of the book form. the third and most important part of a book report. In this part the writer expresses his or her own views on the book, names its merits and demerits, and discusses its relevance to the present time.

Question: What does this passage mainly discuss?

(33)

A.How to read a book.

B.Evaluation of a book.

C.Evaluation of a writer.

D.The contends of a book report.

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第8题

We' d better () the question () two parts.

A.stick to

B.break down...into

C.state

D.affect

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第9题

Passage Three Questions 31 to 35 are based on the following passage. “Humans should not

Passage Three

Questions 31 to 35 are based on the following passage.

“Humans should not try to avoid stress any more than they would shun food, love or exercise.” Said Dr. Hans Selye, the first physician to document the effects of stress on the body. While here’s on question that continuous stress is harmful, several studies suggest that challenging situations in which you’re able to rise to the occasion can be good for you..

In a 2001 study of 158 hospital nurses, those who faced considerable work demands but coped with the challenge were more likely to say they were in good health than those who felt they stress that you can manage also boost immune(免疫的) function. In a study at the Academic Center for Dentistry in Amsterdam, researchers put volunteers through two stressful experiences. In the first, a timed task that required memorizing a list followed by a short test, subjects through a gory(血淋淋的) video on surgical procedures. Those who did well on the memory test had an increase in levels of immunoglobulin A, an antibody that’s the body’s first line of defense against germs. The video-watchers experienced a downturn in the antibody.

Stress prompts the body to produce certain stress hormones. In short bursts these hormones have a positive effect, including improved memory function. “They can help nerve cells handle information and put it into storage,” says Dr. Bruce McEwen of Rockefeller University in New York. But in the long run these hormones can have a harmful effect on the body and brain.

“Sustained stress is not good for you,” says Richard Morimoto, a researcher at Northwestern University in Illinois studying the effects of stress on longevity ,”It’s the occasional burst of stress or brief exposure to stress that could be protective.”

第31题:The passage is mainly about ________.

A.the benefits of manageable stress

B.stay away from

C.run out of

D.put up with

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第10题

Two hundred years ago, it took several weeks for the news of the important Battle of T
rafalgar to reach London.Nowadays, you can watch a terrorist attack as it happens anywhere in the world.The communications revolution means that we are constantly bombarded with instant news.This has great advantages, but it also raises important questions.

Satellites have enabled immediate reporting worldwide.A reporter can send the news to a network like CBS News and within seconds it can be all over the world.They send electronic reports that go straight into the newspaper or onto the TV screen.Reporters can now also transmit images through their mobile phones.Consequently, live, “on-the-spot” reporting has become the norm and TV viewers can get a much better idea of what a natural disaster, a conflict or an interesting scientific discovery is like.

In recent years, several changes have occurred in the ownership of news media.Networks owned by large companies and governments have become bigger and very powerful.These networks – such as BBC News 24–are hungry for news and have huge audiences.However, there can only be a limited number of such networks and their ownership is a big issue.

Some companies not only own TV and radio networks but newspaper groups as well.Who decides what news to publish and what sort of “spin” to put on it? Is it always objective? There are now “spin doctors” who manipulate the news,emphasising certain parts and not others – and as a result, much of it is not neutral.Therefore, the question of control of the media matters very much.In some cases, the media companies are more powerful than governments.They can even influence elections.So the question is – should they be controlled and if so, by whom?

1.Immediate reporting has become possible all over the world because of().

A.reporters

B.the use of news networks

C.the use of satellites

D.the communications revolution

2.()has become the norm.

A.Electronic reports

B.Instant news

C.Live reporting

D.Transmitting images through mobile phones

3.In what ways are media companies powerful? ()

A.They can influence elections in some way

B.Nowadays, the manipulation of news reports is possible

C.They not only own TV and radio networks but newspaper groups as well

D.All of the above

4.According to the passage, the big issue is ().

A.ownership of news networks

B.that there can only be a limited number of such networks like BBC News 24

C.that networks owned by large companies and governments have become bigger and very powerful

D.that the news reporting is manipulated by big companies

5.What can be inferred from this passage? ().

A.The disadvantages of the communications revolution outweigh its advantages

B.We should put the question of control of the media on the agenda

C.The news reporting has always been objective

D.A reporter can send news directly to the audiences all over the world

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